Content Marketing Manager - Paris, France - Brevo

Brevo

Entreprise vérifiée

Paris, France

il y a 3 semaines

Posté par:

Sophie Dupont

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Description

Captain Wallet was recently acquired by Brevo and is the leading European SaaS platform that allows brands to connect to wallets like Apple Wallet and Google Wallet.

For brands, wallets create a highly personalized and effective communication channel directly on their mobile with their consumers.

We are a team of 30 employees working with 200 (and growing) key accounts, such as Intersport, Monoprix, McDonald's, Le Bon Marché, Malakoff Humanis, Sandro, Décathlon, Sephora, Courir, Lacoste, Sarenza, Auchan, L'Occitane.

We are serving customers in more than 150 countries

We are searching for an experienced Content Marketing Manager to take charge of our content marketing strategy for the French market.

This role involves critically evaluating and enhancing our existing content marketing strategy, spearheading our go-to-market content initiatives, and managing all aspects of content creation and distribution to support our business objectives.

As Content Marketing Manager, you will:

Conduct a thorough analysis of the current content marketing strategy, identifying areas for improvement and innovation.
Develop and implement a comprehensive content strategy tailored to the French market, aligning with Captain Wallet's business goals and the preferences of large company ICPs.
Work closely with the marketing and sales teams to develop content that supports gotomarket strategies and lead generation efforts.
Establish and maintain a content calendar to ensure timely and consistent delivery of content across all channels.
Use SEO best practices to increase visibility and engagement with Frenchspeaking audiences.
Analyze content performance metrics and make datadriven decisions to optimize the impact of content marketing efforts.

What will contribute to your success:

Proven experience in content marketing management, preferably in the SaaS B2B sector targeting large companies.
Native French speaker, with strong writing and editing skills.
Our internal language is English, so it's important to understand and write correctly in English.
Experience in developing and executing content strategies for the French market.
Strong understanding of SEO principles and digital marketing tools.
Ability to work collaboratively with crossfunctional teams.
Creative and strategic thinker with an analytical mindset.
Excellent project management skills.

What we offer:

A unique opportunity to join an international and collaborative scaleup environment in a hypergrowth context
Brevo offers an Ownership Plan, which is inspired by ESOP or stock programs. This way, you will participate in the event of financial success with a considerable bonus

Meal vouchers

Swile (12,5 € per day)
Excellent private health care, of which 70% is covered by the company
RTT
Biannual global company offsite; interoffice trips (when the current sanitary situation permits)
Work's council benefits (Leeto)
Social and green committees to take care of environmental and social matters
Several services related to prevention, health and personal and professional wellbeing on Welii platform
Very competitive referral program
Second parent leave: 1 month of fully paid leave
Kids leave: additional time off if your children are sick and need you
English and French classes, and over courses available on Udemy
Budget to support your workspace at home
A modern office in a central location with free fruits, drinks & lots of fun activities
Relocation package and visa sponsorship for international talents
Sustainable Mobility Package if you choose to commute to work on a mechanical or electric bike

- more

Brevo and Captain Wallet value work-life balance and offer flexible and remote work hours.

Most of our teams will be working mostly remotely and others will follow a hybrid model depending on the nature of the job.

This policy is based on a mutual understanding between the Head of, Managers, and Team Members.