Marketing Director - Paris, France - Hublo

Hublo

Entreprise vérifiée

Paris, France

il y a 2 semaines

Posté par:

Sophie Dupont

beBee Recruiter

Description

At Hublo,
we believe in the power of technology to transform the healthcare sector.

We envision a world where healthcare facilities are not just buildings, but thriving environments that inspire and support our healthcare professionals.

To achieve this vision, we must first address the pressing need for healthcare facilities to recruit and maintain adequate staffing levels.

This is why Hublo developed a digital platform dedicated to them, now deployed in
3 600+ healthcare facilities and used by
800,000+ healthcare professionals. At the end of 2021, Hublo raised
22M€ to become the leading HR SaaS solution for healthcare in Europe.

Your role:

You'll be managing an international team of 6 direct reports 1 Head of Product Marketing, 1 Growth Marketing manager, 1 Traffic manager, 1 Communication & PR manager, 1 Brand Content manager and 1 Event manager.

How you'll make an impact:

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Strategic Leadership:

Develop and implement a comprehensive marketing strategy that enhances brand awareness, market share, and profitability.
Collaborate with Comex members and crossfunctional teams to align marketing strategies with business objectives.

-
Product Marketing:

Oversee the development of effective gotomarket strategies for new and existing products thanks to a good collaboration with Product and Revenue teams
Ensure compelling product positioning, messaging, and value propositions that resonate with target audiences are developed and spread.

-
Demand and Lead Generation:

Develop and execute demand generation programs and campaigns to drive qualified leads and opportunities.
Leverage data and analytics to optimize lead generation and nurturing processes.

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Content and Digital Marketing:

Optimize online presence through SEO/SEM, targeted advertising, and other digital marketing initiatives.

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Brand Management:

Elevate the Hublo brand through the creation and promotion of compelling, cohesive, and consistent messaging across all platforms.
Monitor brand presence and reputation, ensuring consistent quality and alignment with brand values.

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Team Management & Development:

Lead, mentor, and develop a highperforming marketing team, ensuring they have the resources and skills needed to execute their roles effectively.
Foster a positive, inclusive, and collaborative work environment that encourages creativity and innovation.

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Budget Management:

Develop and manage the marketing budget, ensuring optimal allocation of resources to achieve marketing objectives.
Monitor ROI and KPIs, adjusting strategies and tactics as necessary to maximize impact.

What we're looking for:

Minimum of 8 to 10 years of experience in marketing with a focus on B2B SaaS, with at least 5 years in a senior leadership role.
Demonstrated success in developing and executing marketing strategies that have significantly increased brand visibility and revenue.
Proficiency in marketing automation tools and data analytics.
Exceptional communication, leadership, and strategic thinking skills.

The experience we offer:

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Impact-first mission: our focus on the healthcare sector offers a purpose-driven career.
-
Competitive compensation: a salary package ranging from
100 to 120K€ per year based on your experience.
-
Professional growth: a dynamic, human-scale structure that values initiative and dedication.
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Responsible work environment: in the process of getting B-Corp certified acknowledging our commitment to reducing our carbon footprint.
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Dynamic locations: our vibrant office on Rue de Paradis provides an inspiring setting. You'll also have a unique opportunity to work in our Cologne office in Germany.
-
Hybrid work policy: flexible work arrangement—up to 10 remote days a month.
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Strong onboarding: a comprehensive program, guiding you through your initial weeks at Hublo.
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Team cohesion: build strong connections with colleagues through regular team events and an annual seminar, ensuring a connected and collaborative work environment.

We also care about your wellbeing with tangible perks:_

-
Alan healthcare insurance: online insurance, 50% of it paid by Hublo
-
A Swile Card: Providing you with access to €11/day in meal vouchers, 50% covered by the company
- ‍ Access to a
variety of sports activities through our partner Gymlib

Your recruitment process:

A 30 minute call with our Head of

Talent Acquisition:
Pierre

An interview with your futur Manager: Adrien (Co-Founder & COO) (1h)
A case study with Adrien and Antoine (CEO) (1h30)
A Vision and Culture Interview with Lucie (CPeO), et Pauline (Head of Client Relations) (1h)
A Team fit lunch
Hublo is engaged to create an inclusive environment for all individuals, regardless of ethnicities, gender, sexual orientation, age, ability, or background. During our recruitment process and internally, we enable equal opportuni