Online Advertising Marketing Manager - Paris, France - Match Group
Description
Meetic is the European leader in dating services operating across 21 countries.
As the source of more than 8 million couples, Meetic works to create the best user experience whether online, mobile or at the many events organized every week across Europe.
A company focusing on a human philosophy, supported by the strength of an international group, our teams develop products with a strong social impact.
Take a look at our page:
We are looking for an Online Advertising Marketing Manager to join the Meetic team.
You will be responsible for developing and executing innovative performance marketing strategies that drive awareness, engagement, customer acquisition, and revenue growth.
Main missions:
- Manage multimillion Euro budget across Europe marketing digital campaigns.
- Creation, implementation, analysis and optimization of advertising campaigns with a direct response focus on Social Media, SEM, Affiliation, ASO.
- Outperform monthly goals.
- Collect and analyze campaign data, synthesize results and identify actionable opportunities and best practices to improve campaign performances.
- Manage relationships with online marketing partners.
- Report performance daily & monthly
- Collaborate with the design team to develop creative test strategies and provide strategic context and insight for creative idea generation.
Required skills:
- Excellent numerical skills, ability to clean, analyze and present data to drive actionable insights.
- Excellent Excel skills for campaign setup, cost reporting & analysis (bulk uploads, pivot tables & data representation trend charts / tables,).
- Good knowledge of user acquisition platforms
- Facebook Ads, Google Adwords (Search, Display, App and YouTube campaigns), TikTok Business Center, Snap Ads Manager.
- Fluency in French and English with excellent written and oral communication. Any additional language (German, Spanish or Italian) would be a plus.
Education & Qualifications:
- University Degree in, Marketing, Economics, Advertising or something similar.
- Minimum 34 year's work experience from working with direct consumer acquisition in related digital B2C business is needed. You can come from either client side or agency.
Enjoy work-life balance
Take advantage of indoor and outdoor places to collaborate and relax as well. All in the heart of Paris
Share moments with colleagues:
over a drink, at the Summer Party or during team building events
Operate in an international and multicultural environment
Use our products free of charge thanks to the "Pass Ambassadeur"
Benefit from a competitive package consistent with the market
Recruitment Process:
A first interview with Guillaume (Recruiter)
A meeting with Marco (Team Lead Online Marketing Manager)
A final interview with Bastien (Director Online Marketing) and Mickael (People Senior Director)
On your first days, the HR Team and your own team will make sure you start in the best conditions
Useful information:
Contract start:
As soon as you are ready
Location: 53 Rue de Châteaudun, Paris 75009
Hybrid working model:
minimum 2 days in the office required
Contract:
CDI / Full Time
Meetic is an employer that respects equal opportunities and diversity
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