Copywriter (H/F) - Paris e, France - LOV HOTEL COLLECTION

LOV HOTEL COLLECTION

Entreprise vérifiée

Paris e, France

il y a 3 semaines

Posté par:

Sophie Dupont

beBee Recruiter

Description

Purpose of the Role
We are seeking an experienced and talented creative Copywriter to join our Brand Content team.

As our Copywriter, you will play a pivotal role in defining and building the tone of voice for our brand and our _maisons_.

You will lead the creative copy strategy within our marketing function, ensuring that our messaging is consistent, compelling, and aligned with our brand values.

Responsibilities:

Brand & Editorial Guidelines

Refine the brand tone of voice, bringing emotion and wit (accounting for variation where needed) in a consistent way across different channels and touchpoints
Create engaging and informative copy that captures the essence of our brand and _maisons,_ and resonates with our target audience
Create tools to share key brand copy and editorial guidelines with other functions in the organisation (_maisons_, Sales, HR)

Campaign & Performance Marketing

Define and create captivating copy for marketing campaigns, ensuring our messaging effectively communicates our unique selling points
Develop compelling ad copy for performance marketing campaigns, maximizing the impact and reach of our advertisements creating engaging stories that captivate and inspire our audience

Digital, PR & Social

Build traffic and engagement through exciting website copy, accounting for SEO for page headers and navigation
Create social media copy, adapting and evolving our tone of voice to resonate with our target audience
Develop press releases for new launches and collaborations, capturing the attention of journalists and industry influencers

Print & Collaterals

Lead the development of strategic editorial projects (magazines, books), creating appealing content that will shine alongside art photography or illustration
Collaborate on marketing collateral, including menus, inroom booklets and sales presentations
Contribute to translation strategy, ensuring that our messaging is effectively adapted for different markets and cultures

Requirements:

35 years experience as a creative copywriter, preferably in a senior role
Proven track record of developing and implementing successful copy strategies
Strong portfolio showcasing creative and impactful copy across various channels
Exceptional command of written and verbal English. Knowledge of French highly preferred
Ability to understand brand positioning and translate it into compelling copy
Knowledge of SEO principles and experience writing ecommerce copy
Familiarity with social media platforms and trends
Strong storytelling skills and the ability to create engaging narratives
Attention to detail and ability to meet tight deadlines
Collaborative mindset and the ability to work effectively with crossfunctional teams

Job details:

Contract type: Unlimited fulltime contract under French law (CDI). All applicants must have the right to live and work in the EU.
Location: Paris, France
Salary and benefits: competitive

Type d'emploi :

CDI
Salaire : 22 715,38€ à 41 654,51€ par an

Avantages: