Saranda Nishevci

Experienced Chief of Staff in Digital Strategy, Transformation, and Operations

During my 8 years of consulting experience, I specialize in digital transformation and data within the Retail, Fashion, and Luxury sectors. 

Transitioning to Decathlon in 2022, I swiftly advanced from Chief of Staff for Data to overseeing the Digital Strategy Office. In just 2 years, I orchestrated a global Digital and Ecommerce transformation impacting 5000 employees. Focused on aligning priorities and resources with strategic vision, I structured the digital acceleration program with initiatives spanning key corporate pillars including omnichannel experience, supply chain, product offering, sustainability, and human capital. 

My proven track record underscores my ability to navigate complex, challenging & fast-paced working environment, and to translate strategy into impact results, driven by a passion for innovation and pragmatic leadership.

Chief of Staff - Decathlon Digital

Paris, France - Since April 2022
 

Rebooted Data Strategy and Corporate Business Transformation:

• Led the redefinition and restructuring of the Data strategy, enhancing organizational efficiency.
• Implemented Portfolio Management practices within the Data entity, optimizing resource allocation.
• Successfully optimized the Data budget, maximizing resource utilization.
• Spearheaded the recruitment of a new executive team within the Data domain, aligning talent with strategic objectives.

Advised and Supported Digital Leadership:

• Collaborated with the Chief Digital Officer and Digital Strategy Officer to shape strategic initiatives.
• Developed and deployed a comprehensive strategic planning framework, guiding digital vision and objectives.
• Streamlined decision-making processes and stakeholder management, enhancing operational effectiveness.
• Crafted and communicated the 2023-2026 Digital Acceleration plan, aligning with corporate strategies.
• Supported the the Chief Digital Officer and Digital Strategy Officer as spokesperson on Danone transformation & ambition

Strategized Digital Organization Revamp:

• Orchestrated a comprehensive overhaul of the Digital organization and operating model.
• Established cross-functional Digital Domains reflecting Decathlon's business models.
• Strengthened product marketing and market success management practices, driving growth.
• Implemented robust Digital Executive Governance and Quarterly Digital Reviews processes.

Redefined and Delivered Ecommerce Operating Model:

• Directed the redesign of the ecommerce strategy, aligning with future business needs.
• Liaised with connected operating models including business, retail, supply chain, and marketing.
• Established Regional Ecommerce layer, facilitating regional alignment and scalability.
• Overhauled ecommerce job taxonomy and career paths, promoting talent development.
• Defined and executed the deployment strategy for the new ecommerce operating model.
   

Digital & Data Transformation Leader - Cenova

Paris, France - July 2019 - April 2022
 

Consulting and Program Accompaniment:

• Provided consulting and guidance for Digital and Data transformation programs.
• Managed HR and operational teams effectively.
• Oversaw project profitability and drove business development.
• Established and managed the consultant skills development program (CenoAcademy).

Key References

Leading French Retail Fashion Brands | Data Convergence:

• Led the alignment of Customer, Product, Supplier, and Store master data for 5 French retail brands.
• Directed program management, methodological framing, and work supervision.
• Coordinated with existing transformation programs and reported to the Executive Committee.

Global Leader in the Sports Industry | Data Strategy Execution:

• Developed a strategic and operational data framework.
• Identified existing data assets and assessed needs for Country, Business, and Digital function personas.
• Implemented the Data project portfolio and delivery processes.

French Apparel Leader | Data Strategy:

• Designed organizational model and governance processes for Data.
• Orchestrated change management and implementation of the Data roadmap.
• Prioritized high-value business use cases and conducted Data Governance diagnostics.

French Luxury Player, Fashion Division | Reporting Governance:

• Led program framing and requirements qualification for reporting sharing within the Division.
• Established target governance, created new roles, and executed change management and acculturation strategy.

French Luxury Player, Fashion Division | Business Data Officer:

• Framed projects and qualified data needs/KPIs/reporting for Finance, Merchandising, Supply Chain, Quality, and After-Sales Service.
• Implemented end-to-end BI tool for repair centers and Supply Chain department.
• Established continuous improvement processes (change management, data quality, governance, support) for Business Data.

Digital Transformation Manager and Innovation Leader - BearingPoint

Paris, France - October 2014 - July 2019

Responsibilities:

• Led startup sourcing for BearingPoint's functional practices.
• Provided coaching to SteerIO, a startup later acquired by the firm.

Key References

Global Prestige Cosmetics Player | GDPR Compliance:

• Developed project roadmap for GDPR compliance.
• Overhauled omnichannel customer experience and CRM processes.
• Ensured HR process compliance.

French Hospitality Leader | Subsidiary Project Support:

• Designed target IT function model and conducted due diligence for subsidiary project.
• Defined target P&L and managed execution.

French Luxury Player | Financial Information Security:

• Conducted financial information security assessment.
• Defined target processes and roadmap.

General Directorate of Civil Aviation | Financial Function Modernization:

• Led project for supplier invoice digitization.

Internal consultant - RCI Bank and Services

Paris, France - September 2012 - September 2014

• Optimized group methodologies and deployed operational and financial risk management tool.
• Led a 6-month mission in the UK subsidiary, revamping local internal control processes.

Master in Management - ESCP EUROPE

Paris, France - August 2011 - September 2014

Apprenticeship section

Exchange Program - CASS BUSINESS SCHOOL

London, UK - September 2013 - March 2014

Economic Preparatory Class - LYCEE CARNOT

Dijon, France - September 2009 - June 2011