Yuliia Storozhuk

Je suis très passionnée par la mode de luxe.

Corporate Communications Intern

Mercedes-Benz AG 
Apr 2023 - Sep 2023

During my internship in the "Executive Projects and Visualisation" team, I played a key role in overseeing and producing corporate content for Mercedes-Benz's official social media platforms.

My responsibilities included:

Content Creation and Coordination:
- Actively participated in the conceptualization, coordination, and creation of corporate content for global social media channels, including Instagram, LinkedIn, and X.
- Collaborated effectively with the team and the creative agency to ensure that the content appropriately represented the Mercedes-Benz brand.

Copywriting and Storytelling:
- Responsible for crafting compelling and creative copy for social media posts.
- Coordinated content with various subject matter experts and stakeholders to precisely convey the brand's message.

Reporting and Analysis:
- Generated reports and analyzed social media activities to gain insights for continuous optimization.
- Diligently quality-checked the created content to ensure it met quality standards.

Strategic Contribution:
- Contributed to the strategic planning and management of the Corporate Communications content cluster to support the company's objectives.

Innovative Insights:
- Actively introduced new ideas and insights to enhance CEO Ola Källenius's LinkedIn presence.

Participation in Meetings and Conferences:
- Regularly attended briefings, editorial conferences, and workshops to gain insights into the overall social media strategy and exchange ideas.

Leipzig University
Bachelor of Arts - BA, Communication and Media Studies
Oct 2019 - Oct 2023
During my education in Communication and Media Studies at Leipzig, I gained a well-rounded understanding of various aspects of the field, including:

- Methods of Empirical Communication Research and Statistics: Developing proficiency in research methodologies and statistical analysis.
- Qualitative and Quantitative Research Methods in KMW: Equipping myself with a diverse set of research tools within the field of Communication and Media Studies.
- Communication Management: Learning the principles of effective communication within organizations.
- Media Economics in the Digitalization and Convergence Era: Understanding the economic aspects of media in the digital age.
- Crossmedia Journalism: Developing skills in multimedia journalism and storytelling across various platforms.

This comprehensive program equipped me with a broad knowledge base and a diverse skill set to navigate the dynamic field of Communication and Media Studies.