Product Lead Marketing - Meudon, France - Aareon

Description

Aareon is the leading provider of SaaS solutions for the European property industry.

With our software, we digitise and connect the industry and support our clients in optimising processes and acting more sustainably.

Our solutions address the major challenges of our time:
climate change, housing shortage and skills shortage.

We value a working environment in which diversity and flexibility are appreciated, cooperation in partnership and mutual support in the team are a matter of course and learning is perceived as an opportunity.

Become part of our international team Become part of #OneAareon We are looking forward to meeting YOU

Manages or performs work across multiple Marketing sub-families including: Product/

Brand Marketing:

• Defining targeted customer segments and associated messaging
• Developing marketing strategies and plans.

Product/Brand Management (P&L Accountability):

• Analyzing markets to identify opportunities, determine product requirements, and inform marketing strategies
• Managing the product/brand

P&L Advertising & Promotion:

• Creating or coordinating the production and distribution of advertising and promotional materials

Marketing Research & Analysis:

• Gathering and analyzing marketplace trends and customer data

A Senior Associate requires broad knowledge of operational procedures and tools obtained through extensive work experience and may require vocational or technical education.

Responsibilities typically include:

• Works under limited supervision for routine situations.
• Provides assistance and training to lower level employees.
• Problems typically are not routine and require analysis to understand.