Haus Manager - Paris, France - Levi Strauss & Co.

Levi Strauss & Co.

Entreprise vérifiée

Paris, France

il y a 54 minutes

Posté par:

Sophie Dupont

beBee Recruiter

Description

To lead all FR-focused VIP and PR/cultural activations that take place at the Haus including:
/ To support all Global-focused VIP and PR/cultural activations that take place at the Haus including:

To be the lead and expert on VIP and high talents for Haus Paris (Tiers 1 in Fashion, cinema, music, art, sport,industries).

To oversee all FR/Global celebrity seeding to ensure the most relevant and brand-appropriate talents are wearing Levi's on and off screen.

To develop Haus product assortment ordering bestofthebest product (only Tiers 1 and Collaboration).
To lead in developing highly innovative center of culture program in the areas of pop culture, film, television, celebrity, entertainment, music and Fashion,outside and inside Haus:
Product placement: dedicated customization, red carpets, celebrities event opportunities (Cannes, Deauville, Hyères, Cesar, FW,)
Event program about Parisian culture
To manage the Haus Paris Team (Haus showroom specialist and Haus Tailor) and the supporting VIP Agency.
To followup and analysis of Haus performance (Reporting)
To implement the Haus strategy and tools within the french subsidiary in line with awareness objectives and Global /Cluster/Local PR strategy
To build out Haus Paris programming alongside South Marketing Director, FR Brand Manager and PR & Brand Program Manager.
To lead all Levi's Haus Paris culture program / event
To lead and oversee all FR/Global seeding programs (seasonal, collabs, etc.), with a focus on celebrity and high talents (Tiers 1 in Fashion, cinema, music, art, sport,industries)
To book talent for Haus and brand events and programs, inclusive of crossfunctional team needs
FR PR, South PR, Channel,
To lead, develop, and oversee celebrity/ stylist outreach for presence in media, as well as to costume and wardrobe designers for appropriate film / tv placement opportunities.
To maintain and constantly develop manager, agent, and publicist relationships for all VIP and talent partnerships and seedings.
Responsible for the Haus product assortment strategy.
To manage Haus Paris team direct reports (Haus specialist and Haus Tailor).
To manage VIP Agency which supports Haus Paris with seeding execution, events, fittings, etc.
To communicate effectively and frequently across the organization & work crossfunctionally with all teams
PR, Social, Channel,
To work in tandem with PR team to suggest and book talents for ongoing Brand Ambassador program.
To manage Haus budget.
Reporting program recaps, weekly Haus recaps, etc.
Followup and analysis of Haus performance
Active watch on competitor's PR/VIP actions and good knowledge of new and trendy concepts / places in Paris and in France