Digital Media - Paris, France - Veuve Clicquot Ponsardin
Description
Position:
As a digital media & social media manager for Veuve Clicquot, you will be responsible for the social media and paid social strategy. You will work in synergy and close collaboration with the product marketing, oenology and digital teams as well as with the markets.
Your missions will be the following:
Definition and deployment of the Social Media strategy:
- Development of the editorial planning for Instagram, Facebook and Linkedin, in coordination with the markets
- Briefing and supervision the Social agency for the content adaptation and community management on Instagram
- Posting on the other platforms
- Occasionally, creation of social media content
Management of the digital paid media strategy:
- Definition of objectives and targeting and development of the paid social always-on roadmap
- Accompanying the launches and the alwayson of the brand via an organic and boost strategy
- Management of the relationship with the media agency
- Coordination with the markets for the implementation of influence activations
- Management of the Paid Social budget
Performance analysis:
- Analysis of campaigns and content performance, and sharing of best practices
- Monthly reporting
- Competitive intelligence
- Budget monitoring
Profile:
REQUIRED SKILLS
- You have at least 5 years of professional experience in digital and social media agency and/or advertiser
- Advanced knowledge of general and editorial rules for the web and social networks
- Understanding of strategic issues, with a strong business orientation (KPIs and ROIs orientation)
- Creativity and sensitivity to luxury
- Ability to analyze and report
- Rigorous, organized, autonomous, analytical, very good interpersonal skills
- Excellent team spirit
- Fluent English
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