Pr Manager Europe - Paris, France - Levi Strauss & Co.

Levi Strauss & Co.
Levi Strauss & Co.
Entreprise vérifiée
Paris, France

il y a 3 semaines

Sophie Dupont

Posté par:

Sophie Dupont

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Description

You are passionate about sparking our customers' interest and introducing them to the world of Dockers, through our brand story, values, and of course, the products.


Working closely with Local PR agencies, You will ensure that our PR marketing activation perfectly embodies the California Cool brand spirit and reflects our sustainability, optimism, and innovation values.

Strategy & Development

  • Create, manage and implement longterm Global European PR strategy and media relations strategies that support key business drivers& brand awareness & California cool story telling.
  • Manage Brand ambassadors & PR activations.
  • Lead global PR agency relationship, set briefs, drive objectives and manage KPI's
  • Create local PR tools to support local teams delivering seasonal brand priority
  • Work with Digital and social media European team to develop authentic story telling with local influencers, & global / local ambassadors + events.
  • Develop strategic plan of how Dockers ensures a permanent & meaningful presence in online titles (beyond just campaigns) with measurable KPI's
  • Continue to establish a direct link between PR and Sales
  • Ensure information flow across the Global PR/Corporate Communications network
  • Facilitate the sharing and implementation of best practice across all areas and agencies
  • Serve as primary PR contact with local and global organisation to share strategies, plans and results

LOCATION
Paris, France

FULL TIME/PART TIME

Full time
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