Client Engagement Data Manager - Paris, France - Groupe Kering
Description
SummaryCDI :
BALENCIAGA - EMEA Client Engagement Data manager (F/H)
Cristóbal Balenciaga founded the House in 1917 in his home of Spain. In 1937, he established the brand in Paris, designing its collections there until 1968.
Cristóbal Balenciaga had a reputation as a couturier of uncompromising standards and was referred to as "the master of us all" by Christian Dior and as "The Couturier of the Couturiers" by Gabrielle Chanel.
The ultra-modern shapes were trademarks of the house.
While the brand's identity is firmly rooted in its highly conceptual prêt-à-porter collections, its leather goods, footwear, and accessories experience worldwide success as well.
Since October 2015, Demna has designed both men's and women's collections as the artistic director.
The Balenciaga House, part of the Kering group since 2001, is one of the most influential names in fashion.
Job Description:
- Your opportunity_
The EMEA Client Engagement Data manager is the main point of referent for the CRM Reporting Activities and client insights roadmap, working closely with the Central Data team, in line with Balenciaga standards and strategic client engagement goals.
- How you will contribute_
- Define and continually refine key performance metrics and measurement frameworks to monitor overall EMEA CRM
- Collect feedbacks from the Retail team to enhance weekly and monthly reports and oneoff analysis
- Oversee database quality (data deduplication, profiles merging, single client view)
- Define yearly CRM KPIs targets at regional level
- Regularly review monthly KPIs analysis and dashboards
- Leverage data and tools to analyse the client's purchasing behaviour and present client's performance to the wider team
- Support Events team to measure the quantitative impact of all actions/events
- Who you are_
- 5 years' experience in Client Engagement, CRM, data analysis or other similar positions in Retail Luxury/Fashion Industry.
- Business oriented, confident in managing databases/figures, and conducting data analysis.
- Successful track record of managing multiple projects with different priorities
- Strong planning and organization skills
- Able to conceive and drive messages and projects forward.
- Strong attention to detail
- Excellent skills in Microsoft dynamic, Power BI and SQL.
- Fluent in English and French, another language would be an advantage.
- Why work with us?_
- Diversity commitment_
Job Type
Regular
Start Date
Schedule
Full time
Organization
BALENCIAGA S.A.S.
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