Stagiaire - Marketing - Paris, France - Dr Martens

Dr Martens

Entreprise vérifiée

Paris, France

il y a 3 semaines

Posté par:

Sophie Dupont

beBee Recruiter

Description

PRODUCT, CREATIVE & MARKETING

Stagiaire - Marketing:

SO, WHAT'S THE STORY?

France is one of our priority markets in EMEA. And Paris is one of our Key Cities. Paris is a place where movements start and where craftsmanship and culture come together. 2024 offers a great opportunity to Dr. Martens to resonate even more locally as well as globally.

THE GIG

Drive
brand energy and consumer demand in France, one of our priority markets in EMEA, and especially in Paris.
Drive desirability of our
products. And give consumers an engaging, brand led experience across our retail and digital channels, as well as toptier wholesale partners.
As part of the French marketing team, you will support our strategy to
capture new & repeat consumer, and our objective to
accelerate business performance. You will work closely with the EMEA marketing team, as well as local functions (Retail, Ecom, and B2B sales), and several agencies.

YOUR MISSIONS

Your missions will be very diverse:

Liaise with Retail and Ecom teams to support retail footfall, ecom sessions and database growth by delivering localised content and activations, aligned with the product calendar.
Support the PR agency to drive brand heat, by connecting with the right communities, with the right products
Liaise with the B2B sales team to implement trade marketing activations with a selection of partners, aligned with the product calendar
Support brand marketing initiatives, and amplify them with relevant content for our social & digital platforms
Liaise with our creative team to support the implementation of our local media plan
Support our store fleet expansion by delivering local marketing plan for our new store openings
Liaise with Social team to amplify our local activations on global social channels.
Measuring our performances (KPis, reports, brand metrics)