Senior Manager, Marketing, Hematology, 8 Month - Paris, France - Vertex Pharmaceuticals

Vertex Pharmaceuticals

Entreprise vérifiée

Paris, France

il y a 2 semaines

Posté par:

Sophie Dupont

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Description

Job Description

General Summary:

The Senior Manager, Marketing in Hematology in Cell & Gene Therapy will support the delivery of the marketing strategy by overseeing development of HCP and/or patient and caregiver tactics, and ensuring those tactics are delivered to customers effectively and monitored for effectiveness.

As a people manager within the organization, this role may have financial accountabilities and human resource responsibilities for assigned staff.

Key Duties and Responsibilities:

Develops and updates marketing materials which are aligned with marketing strategy and business objectives (including branded websites, interactive visual aids, sales brochures, etc.)
Enhances customer engagement by ensuring marketing pieces have been uploaded to the CRM platform, administering speakers programs, coordinating conference activities (including promotional booths, conference materials)
Analyzes complex digital and print material usage metrics for performance reporting and assessing needs for future updates across brands
Manages agency partners to ensure budget is not exceeded and timely deliverables are executed
Collaborates with brand leaders to ensure metrics are in place to measure the impact of tactics in field
Leverages knowledge of best practices to develop key marketing insights
Manages and develops a team and adapts departmental plans/priorities to meet shortterm team objectives
As a people manager within the organization, this role may have financial accountabilities and human resource responsibilities for assigned staff.

Knowledge and Skills:

Ability to understand the target market at a high level
Broad understanding of regulatory rules and regulations
Ability to understand all elements of brand strategy and role in executing that strategy
Exhibits ownership and broad accountability for projects and internal assignments; understand when it is appropriate to flag issues to management
Experience in pharmaceutical marketing, or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
Experience managing and developing others

Education and Experience:

Bachelor's degree in marketing, business, scientific area, or related field
Requires experience or the equivalent combination of education and experience

LI-Hybrid

LI-SM2

Company Information

Vertex is a global biotechnology company that invests in scientific innovation.
Vertex is committed to equal employment opportunity and nondiscrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.