Marketing and Events Specialist - Paris, France - Lightspeed Commerce (FR)

Lightspeed Commerce (FR)

Entreprise vérifiée

Paris, France

il y a 2 semaines

Posté par:

Sophie Dupont

beBee Recruiter

Description

Events Marketing Specialist, EMEA (Fixed term one year contract with possibility of extension)

Location:
Paris

Job Description:

Lightspeed seeks a proactive Events Marketing Specialist to bolster our EMEA Marketing team.

In this pivotal role, you'll spearhead our events marketing strategy for hospitality and retail, working closely with the Integrated Marketing Director to achieve business targets and ensure flawless execution across digital and physical events.

Primary Responsibilities

Develop and execute a robust events marketing strategy across the UK, France, Belgium, Netherlands, Switzerland, and Germany to increase registrations, attendance, and engagement.
Manage the events budget and vendor relationships, ensuring effective cost management.
Craft detailed event briefs and collaborate with crossfunctional teams to ensure efficient execution within timelines and budgets.
Set targets, measure event impact, and oversee team targets during events for successful delivery.
Negotiate with vendors, manage event space setup, and actively troubleshoot during events.
Track event success metrics, derive insights for future improvements and report on key performance indicators.
Collaborate with content, design, regional marketing, sales, and partnerships teams to create compelling events that resonate with our audience.
Analyze performance metrics for digital and physical events, optimizing campaign efficiency.
Actively seek and curate events aligning with our ideal customer profile, innovating in their delivery and execution.
Support Field Sales with hyperlocal marketing activations and material creation.
Organize diverse events to establish Lightspeed's industry leadership and foster customer, prospect, and partner connections.
Understand the role of events in wider marketing strategies, leveraging them to attract, engage, and retain customers effectively.

Requirements:

Bachelor's Degree in Marketing or related field.
Minimum 2 years of Marketing or Events experience.
Demonstrable project management skills.
Experience planning Trade Shows
Ability to handle unforeseen situations calmly and effectively.
Interest in managing marketing logistics with acute attention to detail.
Strong multitasking and goal prioritization abilities.
Resultsdriven work ethic, adept at both independent and collaborative work.
Proficient team player in a matrix environment.
Excellent English proficiency;
Fluency in German or French

Lightspeed est fier d'être un employeur respectueux de l'égalité des chances et s'engage à créer un lieu de travail inclusif et sans barrières.

À propos de nous

Propulsant les commerces qui sont le moteur de l'économie mondiale, la plateforme de commerce tout-en-un de Lightspeed aide les commerçants à innover afin de simplifier, adapter et offrir des expériences client exceptionnelles.

Notre solution infonuagique transforme et unifie les opérations en ligne et hors ligne, les ventes omnicanaux, l'expansion avec de nouveaux emplacements, les paiements internationaux, les solutions financières et la connexion aux réseaux de fournisseurs.

Fondée à Montréal, au Canada, en 2005, Lightspeed est inscrite à la fois à la bourse de New York (

NYSE:
LSPD) et à celle de Toronto (

TSX:
LSPD).

Avec des équipes en Amérique du Nord, en Europe et dans la région Asie-Pacifique, la société dessert des entreprises des secteurs de la vente au détail, de la restauration et du golf dans plus d'une centaine de pays.