E-commerce Global Senior Project Manager, Cdi - Paris, France - coty

coty

Entreprise vérifiée

Paris, France

il y a 2 semaines

Posté par:

Sophie Dupont

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Description

Global e-Commerce Senior Project Manager at COTY Prestige - Job description

Start date:
March Permanent Contract - Based in Paris - 14 rue du Quatre-Septembre

Contract type:

CDI
Position

The role's objective is to maximise the quality and consistency of in-market e-Retail executions of COTY Prestige Brands, driving Global Brands guidelines and Local e-Retailer activations while communicating best practices regularly in order to satisfy the needs of Global and Local teams across all markets.

The role interacts both internally to support and drive Global and Local teams with their e-Retail executions as well as externally to implement executions directly with Global customers working across several countries, with the ultimate objective to contribute to NR and Market Share growth assisting market/brands.

Key missions in the role include the below; missions may vary based on business needs:

1/ Drive Coty Prestige Brands online capabilities on Search:
In charge of briefing SEO copies for all Prestige brands
Work hand-in-hand with Global Brand teams and Agency throughout the SEO writing process
Responsible of delivering the SEO-copies for local translations
Lead Search reporting dashboard to monitor the position of our innovations on Search Engines and eRetailers, to identify potential improvement fields

2/ Lead Coty Prestige Brands online capabilities on Rates and Reviews:
Align with Global Brand teams on Coty Prestige priorities, and lead Agency brief
Coordinate sampling campaigns with Agency and top countries
Lead reporting to identify potential improvement fields

3/ Coordinate content needs for E-Retail & Pure Player business:
Align with top markets on campaigns results, and competition best practices, to identify need gaps
Coordinate asset briefing, production & delivery with Global Content teams
Identify opportunities and needs for Multi-House animations

4/ Manage Digital Shelf tracking tool:
Lead and monitor CARS scores focusing on Top Markets/Brands, onboarding new countries & retailers
Develop scorecards to share insights & recommendation both at Global and Country level.

5/ Support Brands with an emphasis on Premium + Brands (Gucci, Burberry, Chloé) and Core Business Brands (Fragrance & Make-up)
Work hand-in-hand with Global Brand teams to implement the Brand's strategy in E-commerce
Responsible of accompanying the countries with Brand's animation plan and development strategy
Be the contact for Brands & Countries

6/ Build competitive & category knowledge to identify best practices across e-Retailers and Brands and share expertise back in best-in-class e-Retail capabilities (content, conversion, traffic ) to inspire Global Brand teams, Markets and Retailers on the future of e-Commerce

7/ Support in ad-hoc request: Financial reporting, Fashion House meetings, Leadership meetings.

3-5 years of experience in Digital project management
Proven record on either (ideally both) Digital content strategy and e-Commerce
Interested by the Beauty / Luxury market with an opinion on the current e-Commerce usability
Fluent English & French, both spoken and written, are an absolute must, other languages will be a plus
Outlook proficiency, strong technical/creative capability on powerpoint and creative layout softwares

And soft skills:

Strong project management skills, with the ability to plan and prioritize with great care and attention
Business & Strategic sense to identify Brand Business Development opportunities
E-Retailer negotiation knowledge, to be able to accompany countries in building e-animation plans
Excellent communication skills (verbal and written) and analytical mind
Enthusiastic can-do attitude and passionate about the ever-evolving digital landscape
At ease to communicate and build relationships with internal and external stakeholders
Driven mindset, self-motivated to work autonomously

Reporting into the Global Prestige e-Commerce Brands Leader

The COTY Prestige portfolio of brands includes Gucci, Tiffany, Burberry, Marc Jacobs, Chloé, Miu Miu, Calvin Klein, Hugo Boss, Alexander McQueen, Lacoste, Joop, Jil Sander, Davidoff, Bottega Veneta, Escada, Philosophy, Lancaster and Kylie Jenner.