Marketing & Communication Specialist - Industrial - Colombes, France - Arkema
Description
Your Future Responsibilities:
Our head office based in Colombes is looking for its future marketing and communication specialist - Industrial markets
Reporting directly to the Head of Digital & Marcom EMEA, you will be the main contact for the various regional, global, product line and sales managers.
You will actively contribute to the execution of the Engineering global MarCom and European Industrial MarCom roadmaps as well as the development of Bostik's visibility on digital channels.
Your tasks:
- Product launch and marketing strategy for industrial adhesives lines
- Marketing support for digital and physical distribution channels
- Creation and/or editing of content in collaboration with market managers
- Preparation of trade shows and customer events
- Preparation and distribution of press releases in relation to corporate communications
- Preparation and distribution of Linkedin posts and management of paid campaigns
- Research of media partners, preparation of content/graphics for awareness or lead generation campaigns
The profile we are looking for:
You have a master degree in marketing/communication with a first experience in BtoB marketing and/or an interest in a highly technical environment.
You have significant marketing, communications and digital skills as well as brand/category management experience and projectYou are proactive and have the ability to work within an international team and a matrix organization.
Due to the international dimension of the group, a fluent level of English is imperative.
Mastery of two other European languages is required
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