Media Lead BNL - Massy - Reckitt Benckiser LLC

Description

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City: Massy

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Marketing

The eRB function is the eCommerce and digital execution engine of Reckitt. We help create a healthier, cleaner world by building shared success with our consumers, making access to the highest quality hygiene, wellness, and nourishment possible through online channels.

Within eRB we're focused on accelerating the performance and purpose of Reckitt brands to empower a bigger, faster and bolder eCommerce and digital business. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success.

Reckitt has around 800 eCommerce people across the world. In-market roles cover areas such as online Key Accounts and Performance Marketing, regional roles work with the markets to provide specialist expertise to accelerate online growth, and our global teams cover areas such as Amazon, EB2B and Direct to Consumer.

About the role

Are you ready to be at the forefront of e-commerce innovation? Reckitt is looking for an energetic Brand Manager with a knack for digital strategy and a passion for growth. Dive into the heart of online retail, and use your commercial flair to enhance our brands' presence on digital platforms. We offer the opportunity to shape the shopping experience for millions and transform our products'digital journey. Play a pivotal role in our company's future, and watch your career soar to new heights alongside the brands you elevate.

Your responsibilities

• Advise and support marketing teams on media strategy and performance
• Analyze campaign performance against media KPIs and collaborate with brand teams to draw insights for sales
• Support the Digital Media Manager in the development, implementation, and monitoring of digital media campaigns (SEA, Display, Online Video, Social Media, and SEO). This includes everything from drafting briefs with product managers to post-campaign analysis, liaising with the media agency, deploying advertising assets, and monitoring online launches/reporting.
• Also support them in analyzing websites and propose optimizations in line with brand objectives.
• Manage projects with various agencies (media and digital) and global PR teams.
• Ensure competitor monitoring, in collaboration with the media agency, and maintain communication with the marketing teams.
• Track investments by brand and media channel, and ensure adherence to budget commitments and agreements with media partners.
• Position yourself as a media expert for the marketing teams and be a driving force for innovation and new ideas.
• Organize workshops and training sessions to ensure marketing teams remain informed of media trends and new developments.

The experience we're looking for

• You have at least 5 years of multimedia experience (primarily in TV & digital), preferably gained in an agency.
• Strong command of both English & French
• Ability to multitask in a fast-paced environment
• Ability to challenge the status quo and propose solutions
• Comfortable taking initiative
• Technical Skills Required - Proficiency in Microsoft Office Suite - Google Suite (Analytics, Ads) - Facebook Ads Manager

The skills for success

Data Analysis, Ecommerce, Adaptability and Innovation, Social Media, Ecommerce data, Digital Marketing Expertise, E-commerce Platforms, FMCG/Consumer Health Experience, Brand Management, Project Management, Analysing sales, Customer Relationship Management (CRM).

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.