Associate Manager, Retail Development - Fresnes, France - Mattel

Mattel

Entreprise vérifiée

Fresnes, France

il y a 2 semaines

Posté par:

Sophie Dupont

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Description

CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

THE TEAM

Sitting within the EMEA Consumer Products Organization, who are responsible for providing leadership and direction for the development and implementation of Consumer Products strategy across all Mattel Brands.

We are responsible for steering and achieving key brand, category and fiscal objectives by identifying and collaborating with Global, Regional, Multi Territory and Local licensees.

We work in partnership across the business with the Global Consumer Products, Regional Franchise, Local Brand, Regional Marketing, and Regional Product Development teams, as well as with the Audit, Finance and Legal Divisions.

L'ÉQUIPE

Au sein de l'Organisation EMEA Consumer products, nous sommes chargés de fournir un leadership et une orientation pour le développement et la mise en œuvre de la stratégie Licensing pour l'ensemble des marques de Mattel.

Notre responsabilité est de piloter et d'atteindre les objectifs clés en matière de marque, de catégorie et financiers en identifiant et en collaborant avec nos partenaires/Licenciés au niveau mondial, régional ou local.

Nous travaillons en partenariat avec les équipes globales Franchises, les équipes régionales, les équipes locales, le marketing régional et le développement de produits régional, ainsi qu'avec les divisions d'audit, de finance et juridique de l'entreprise.

THE OPPORTUNITY
You'll be joining the Consumer Products team in a role for the Associate Manager Retail Development Consumer Products. Based out of our French office in France, you'll report directly to the Head of Consumer Products.

You will manage the day-to-day retail business relationships delivering a retail-first mindset in covering all retailer partners - delivering all aspects of partner management, whilst driving Top Licensing partners as per the our growth strategy.

Along with Head of CP, you will partner to help build and activate FR retail strategy, building relationships and programs with leading retailers.

L'OPPORTUNITÉ
Vous rejoindrez l'équipe des Consumer products pour occuper le poste d'Associate Manager Retail Development Consumer Products. Basé dans notre bureau français, vous serez directement rattaché au Head of Consumer products.

Vous gérez les relations commerciales avec les détaillants en adoptant un état d'esprit axé sur la vente pour couvrir tous les aspects de la gestion des partenaires/licenciés conformément à notre stratégie de croissance.

En collaboration avec le head of Consumer Products, vous contribuerez à l'élaboration et à la mise en œuvre de la stratégie de vente au détail de FR, en établissant des relations et des programmes spécifiques avec les principaux détaillants.

WHAT YOUR IMPACT WILL BE:

Manage the French Retail Strategy and manage all the French CP campaigns across MATTEL Portfolio, building a specific French retail calendars and activations.
Assist Head of CP to manage the French CP Marketing strategy, working with Brand marketing, and retail marketing to develop Franchisefirst retail & marketing campaigns
Manage Mattel's Consumer Products retail initiatives, and execute against preexisting programmes
Maintain and grow retail relationships in France focusing on all categories
Represent Mattel at trade events and presentations where required
Act as point of contact and represent Mattel France Consumer Product Retail for key retailers / buyers
Present and sell in brands to retail to support work of category managers and licensees
Manage all existing FR RETAIL relations, across pitching, presenting, contact management and strategy
Help to execute the French Consumer Products strategy, supporting the Head of France
Deliver FR Retail strategy and drive these relationships with CP programs. Work with Mattel retail team to deliver best in class programs. Manage all stakeholders as part of process.
Assist on delivering detailed JBP per FR top 6 retail partner that includes retail calendar and activation plan.
Present French retail plans to top Licensing partners
Conduct biweekly 1to1 meetings, arrange quarterly business reviews, biannual top to tops and track activations
Support category team to deliver and ensure detailed joint FR marketing plan per partner that includes licensee investment that is aligned with Mattel CP goals. Ensure marketing support for top items.
Support management of