Alternance - Chef de Projet Marketing & Événementiel H/F - La Celle-sous-Gouzon, France - Total Energies

Description

Candidate Profile

Currently pursuing a Master 2 degree in business school or university in the field of digital communication and/or marketing, and seeking a 12-month training program starting in September 2024.

• Your skills:
• Digital Communication and Marketing
• Project Management
• Proficiency in PowerPoint and Excel (Pivot Table)
• Fluency in English is a bonus

• Your abilities:
• Commitment
• Proactivity
• Attention to detail
• Excellent written communication skills

If you feel you are a good fit for this opportunity, do not hesitate to join us at TotalEnergies.

Activities

As a Marketing & Events Project Manager, under the guidance of your supervisor, your responsibilities will include:

• Monitoring marketing operation KPIs
• Managing the development of communication materials: petrol station advertising, emails, web pages, etc.
• Contributing to the strategy, study, and implementation of a new loyalty program aligned with evolving customer needs
• Monthly monitoring of commercial gestures and quarterly assessment of commercial gestures approved by the consumer service
• Assisting in the creation of TotalEnergies Club newsletters
• Participation in the Marketing network Committee
• Handling level 3 customer complaints
• Organizing TotalEnergies Club promotion events
• Competitive monitoring and loyalty program benchmarking

You will work with a team of experienced professionals and a coach who will guide you in your role. Personalized support will enhance your independence and guide you towards your degree.

Context & Environment

The Marketing & Services division brings together TotalEnergies' commercial activities. It markets traditional products from fossil fuels as well as innovative, decarbonized, and alternative energy products.

Within the Customer Capital department of the TotalEnergies Network Marketing division, you will report to the Marketing and Loyalty Manager. You will collaborate closely with the Digital & Recruitment, Data, Communication & Partnerships, and Business Process Management teams, as well as the consumer service, communication agencies, and IT partners.

You will play a key role in designing and implementing marketing campaigns for the TotalEnergies Club loyalty program.

TotalEnergies is a global multi-energy company producing and supplying energy products, including oil, biofuels, natural gas, green gases, renewables, and electricity. Operating in over 130 countries, TotalEnergies integrates sustainability into all its projects and operations to enhance the well-being of communities.