Ea Sports Fc Brand Marketing Intern - Lyon, France - Electronic Arts

Electronic Arts

Entreprise vérifiée

Lyon, France

il y a 2 semaines

Posté par:

Sophie Dupont

beBee Recruiter

Description

EA SPORTS FC Brand Marketing Intern:

Contract:
Internship

Location:
Lyon, France

Work Model:
Hybrid (from the EA Lyon office and remote)

Electronic Arts Inc. is a global leader in interactive entertainment. We develop and deliver games, content and online services across platforms. We have a broad portfolio of brands that span the most popular genres.

We exist to Inspire the World to Play.

We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion.

Our mission is to attract and grow a more diverse employee base through the cultivation of our early talent pipeline to shape EA's teams, culture and products.

We create an overall enriching experience, empowering interns and graduates with the sense that "EA is where I want to be".

You will work as part of the brand marketing & communication team based in our Lyon office. This is great opportunity to gain valuable experience working in an international company within the video games industry.

Responsibilities:

Support the Marketing team in daily operations
Work on multiple marketing material adaptation
Marketing translations across all EA SPORTS portfolio
Adaptation of advertising campaigns: TV, Online, Radio and Print across all EA SPORTS portfolio
Adaptation of packaging, product sheets, metadaform and the marketing deck for the French market across all EA SPORTS portfolio
Participation in the preparation of briefs for the agencies (PR, talents, creative production), analysis and implementation of the recommendations
Work on PR activities: Review our localized official press communications materials across all EA SPORTS portfolio (FC, PGA, Madden, NHL) on average 50 per year + Share information and assets with our agencies
Work on Communities activities: collaborate with the French community manager to prep and share relevant information and assets on our owned media channels
Participation in clubs' partnerships management
Coordination with the departments involved in the product lifecycle (Brand Marketing, Legal, Sales, Retail and Development Studio)
Coordination of our EA SPORTS stocks/merchandising platform
Implement contests, partnerships, promotions and consumer events or press
Track, monitor and manage the marketing brand performances of our local brand activations across the entire lifecycle of our campaign (campaign highlights)

Qualifications:

Business school or university course +5, desired specialization Marketing
Previous experience in an internship (preferably in Marketing)
Passion and knowledge of sport and football
Interest in entertainment, influence and video game industry
Knowledge of the main social media platforms
Fluent French and business level English (the assignment includes frequent and regular exchanges with European marketing teams and development teams at the studio)
Interest for EA SPORTS franchise and other sport titles

Desired Skills:

Strong writing skills
Proficient use of Microsoft Word, Excel and PowerPoint
Photoshop skills or other popular creative software is beneficial
Independent and proactive
Team player
Quick learner and analytical thinker

Submit an up-to-date CV along with a cover letter in
English which explains why you would like to complete your internship with Electronic Arts and what interests you in this specific role.

We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.