- Assist in weekly, monthly and yearly press monitoring, using online tool to track/measure earned media KPIs across product and brand activations (what is successful)
- Supporting external media relations efforts by organizing media visits at Salomon's Annecy Design Center (ADC), and potentially sporting events as well as arranging schedule for journalist visits
- Upload digital content and PR assets to Salomon's DAM (Data Assets Management) platform and (blog/content section) ensuring on-time delivery and translation for international markets
- Assist in PR-related projects such as researching new media outlets for the brand to engage with
- Send product samples to journalists
- Running reports to assess the performance of our social influence strategy
- Identifying new profiles to represent the brand globally
- Assisting in the management, support and guidance of the brand's global Social Influencers
- Executing the product seeding process
- Academic background: Working toward Bachelor's or Master's degree in Communications, Media or Business
- Experience: A first professional or personal experience in Influence Marketing or within a PR agency
- Languages: Proficient in English
- IT skills:
- Office suite mandatory
- Strong familiarity with social platforms (both consumer-facing and back ends).
- Some experience or interest in content management systems
- Ability to use and edit video and audio to tell a story is a plus
- You are the right person if you have...
- A passion for outdoor activities
- Proven written communication and presentation skills
- Passion for social media and PR trends
- Experience with PR and Social analytics tools
- A proactive, collaborative, and eager to learn attitude
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APPRENTICSHIP or INTERNSHIP
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STAGE - PR & Social Influence Trainee F/H - SALOMON BRAND - Annecy, France - Salomon
Description
Job DescriptionWithin the Social Media & Influence team, you will manage the following missions:
1. Responsibilities associated with the Public Relations (PR)/Communications team:
2. You'll also be assisting the Social Influence Marketing Specialist by:
In parallel, the intern will collaborate to the project entrusted by the company (events organization and project management).
QualificationsCPaid full-time internship, located in Annecy (74), FRANCE
Mandatory internship agreement
Start date: July or September 24
Duration: 6 months