- Campaign brief management (channels, targeting, message, personalization...)
- Creation of Push Web campaigns in our tool Batch
- Creation of Push App, SMS and WhatsApp in Salesforce Marketing Cloud
- Creation of targeting and campaigns content in +17 languages
- Carrying out tests and sending proofs
- Setting up the sending
- Set up of A/B tests, in a test & learn approach
- Managing post-sending performance reporting & identifying recommendations
- Creation of supports for best practices, benchmarks sharing. Qualifications
- You are fluent in English and are able to work in an international environment
- You have a strong knowledge of Microsoft Office pack (especially Excel and PowerPoint)
- You are motivated and have a strong interest for CRM
- You are rigorous, organized, proactive, and can manage several projects at the same time
- Master Degree cycle Additional Information
- Our culture is inclusive. We value the richness of the 120 nationalities, the different backgrounds, the different stories that make up our company.
- We care for the world around us: our teams, our customers, our establishments, our environment are at the heart of our concerns. Our mission is human, essential: to bring cultures together, to open windows on the world, to provide unforgettable experiences, day after day.
- All our heartists are talents in the making, they are the future of our group and our hotels. Helping them grow professionally and develop personally according to their wishes and ambitions is our priority.
- Together, we imagine your future. Our group is large, with many opportunities, and the experiences are infinite.
- We dare to question the status quo. We challenge ourselves to always do better. We take risks, we dream the impossible and make it possible.
- Hospitality is teamwork, and we are stronger together. We believe in caring, we respect our differences and value all voices. We work as a team, saying what we do and doing what we say.
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Junior Mobile CRM Activation Specialist - Issy-les-Moulineaux, France - Accor
Description
Company Description
"Leading the hospitality revolution", Accor is more than a hotel group. With luxury to economy, homestays to resorts, we are a holistic ecosystem of 40 brands in 110 countries, Talent and Solutions, ready to engage with the future's endless possibilities.
Accor has an offer to bring new life to the way you live, work, play and do business with a personalized guest experience.
Job DescriptionYou are part of Accor Digital & Business Factory, in the Mobile Marketing team.
This position allows you to understand the field of CRM and to learn to use Salesforce Marketing Cloud and Batch solutions.
Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality.
Do what you love, care for the world, dare to challenge the status quo #BELIMITLESS
Our Culture #BeALLyouAreWithALLyourHeart
At Accor, we are committed to diversity. Each individual, each personality, and each experience has its place to grow and make us grow collectively. Everything we do, we do with heart. We are creators of emotions, professionals of the human experience, open to others and the world around us.