Marketing and Communication Manager France - Paris e, France - October

October

Entreprise vérifiée

Paris e, France

il y a 3 semaines

Posté par:

Sophie Dupont

beBee Recruiter

Description

About October:

With October Connect, October is now bringing its digital risk analysis expertise to financial institutions to help them better monitor their portfolio performance and enrich their own investment analysis.

Our team currently consists of 120+ people in Paris, Madrid, Milan, Amsterdam and Munich.

At October we believe that a great culture is fundamental to our success and therefore we put a strong emphasis on our company values.

What you will be doing?

As Marketing and Communication Manager, you will create and execute regional-specific campaigns to increase our brand awareness and generate qualified leads to fuel the business growth.

You should possess relevant expertise of developing an effective online presence and a genuine interest in researching and understanding SMEs' behavior.

This is a hands-on role that allows you to experience a high degree of autonomy and involves frequent interactions with team members in Italy, Spain and around Europe.

Marketing Strategy

Set up and monitor the Marketing strategy and budget for the French market aligned with the global OKRs and Sales objectives
Manage the French Marketing team and lead the coordination with freelancers and agencies
Analyze business performance data, customer insights, and market research to feed marketing strategies and campaigns

Growth Marketing:

Generate leads through inbound and automated marketing campaigns
Execute and feed the content board with innovative ideas to nurture the leads
Build and maintain strong partnerships through targeted and local communication actions

Communication & Brand

Be the guardian of the company's brand image
Create targeted content aimed at growing our borrowers and partners communities
Define a social networks (Twitter, LinkedIn) strategy and increase internal and external engagement
Manage, maintain, update the French and English websites being SEO oriented

Desired experience

58 years' professional experience, preferably in a B2B or financial services industry

Knowledge and skills

Fluent in French and English, at ease in communicating with colleagues abroad on a daily basis
Ability to operate independently with limited supervision as part of an international fastpaced environment with a digital mindset
Ability to coordinate sales and marketing actions
Proficient with WordPress and graphic design tools
Experience with Google Analytics, Google Ads and LinkedIn Campaign Manager
Knowledge of Salesforce and Intercom is a plus

How to apply? If you think you match the profile, please send us your CV with details of your salary expectations.