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    alternance / apprenticeship social media listening assistant - Paris, France - Coty

    Coty
    Coty Paris, France

    il y a 4 jours

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    Description

    MISSIONS

    You will support the social listening manager in collecting and sharing consumer and social data to the entire Coty group.

    Your missions will be the following:

  • Track online consumer conversations and carry out quantitative-qualitative analyses on a range of ad-hoc topics (brands, products, trends, celebrities) using our internal listening tools.
  • Ensure the enhancement of these tools and support other departments in using them, in partnership with the digital teams and our partners.
  • Monitor social data reports delivered by our agencies, including prior alignment with the marketing and CMI teams as well as sending them to the Coty teams.
  • Create regular newsletters on social media trends and conversations.
  • Monitor trends in the beauty industry and the digital environment.
  • Provide input on advocacy topics.

    • YOUR PROFILE

  • Student in 4th or 5th year of Master.
  • Comfortable with semantic queries and the Boolean language.
  • Have a strong sense of organization and prioritization.
  • Approach data with a critical eye.
  • Be proactive in suggesting new tools or processes.
  • Strong interest in the world of beauty, social networks and more generally in the Internet universe.
  • Fluent in French and English.
  • German, Arabic or Chinese is a plus.
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