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    CDI - Mobile & Multi-device Trader - Paris, France - Havas Group

    Havas Group
    Havas Group Paris, France

    il y a 18 heures

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    Description

    Description

    Position at Havas Media

    Directly reporting to the Trading team manager, the Mobile trader is responsible for the delivery of media trading primarily on mobile but also multi-device for a portfolio of clients.

    S/He will contribute to the development and implementation of consulting services.

    S/He will actively participate in the development of the activity of Mobext and Affiperf with clients & major programmatic partners.

    S/He will conduct mobile & multi-device campaign operations.

    S/He will be responsible for overseeing campaigns, the customer satisfaction and the ability to take advantage of the offer Mobext & Affiperf for the success of their strategic objectives.

    Main Responsibilities

    Operations

    o Operate programmatic campaigns

    o Oversee the campaigns delivery and their profitability

    o Insure the respect of procedures

    o Weekly reporting activities and results to Trading Director

    Campaign optimization

    o Daily campaign pacing adjustments to deliver campaign budgets and ordered units

    o Daily campaign optimizations using BI (Business Intelligence) tools and Excel based data analysis.

    o Weekly analysis of top performing domains

    o Minimum weekly analysis of 3rd party statistics

    Reporting

    o Weekly reporting updates for Trading Director

    o Weekly reports to agency partners

    o Weekly report of management statistics for their campaigns (performance, pacing etc.)

    o Familiarity with trading platforms especially mobile trading platforms

    o Audit local trading operations and report to Trading Director

    Career Development

    o Develop an understating of A/B and split testing methodologies

    o Deploy testing methodologies on campaigns under the direction of Trading Managers

    o Actively take part in new product testing and implementation; proactively feedback to Trading Director and Local Head.

    o Develop an understanding of the wider programmatic ecosystem and the modern media agency

    Education

    Master's degree in Marketing, Communications or in an analytical or quantitative discipline.

    Previous Experience

    1+ year experience in media trading, specifically in mobile or programmatic

    Language Skills

    French and English mandatory

    Key Competencies

  • 1+ year of experience in media trading
  • Good knowledge of digital advertising landscape
  • Understanding of the operational process of running media trading operations
  • Highly numerate and comfortable with data processing and interpretation
  • Interested in technology and mobile platforms
  • A keen problem solver
  • An understanding of online delivery technology, especially marketing technology (e.g. cookies, adservers, etc.)
  • Strong knowledge of Microsoft office (Word, Excel, Powerpoint)
  • Excellent organizational, project management skills with the ability to work under tight timelines
  • Excellent verbal and written communication skills for effective communication and presentation to stakeholders, including management, marketing, creative, production, local agencies and outside vendors
  • Good attention to detail and process oriented
  • Strong work ethic, self-motivated and able to take initiative

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